Copywriting Principles Are Easy To Learn, So Why Do Most Copywriters Suck?
Why The Principles of Copywriting Are Critical To Success
Copywriting is one skill that anyone with the will to learn it, can actually become an expert in it. You cannot do it with a halfway effort - that will never work because it is something that does not respond to it. All pros in sports tell you it is solid execution of the fundamentals that are so important to winning; same goes for copywriting.
Among other things, patience will be needed on your part if you aspire to greatness. If you ever think you are ready for prime time, then find a way to promote a sales letter - you may find it a very humbling experience. We like reading stories about the underdog nobody thinks will succeed, but only through brute determination and work does that person eventually succeed. We recommend you find a way to get mentored by a professional organization because you need to have feedback in order to improve. You will never be effective in your copy if you lack a solid base of fundamental copywriting knowledge. We tend to feel even the very best writers will tell you that there is always something new to learn.
Many things will help you if you are able to get them or realize them, and understanding how valuable your writing is will make a difference. Any time you are able to get some kind of feedback that confirms you are on Discover More the right track, it can really help your motivational levels. This is why you should try and realize for yourself where you stand and how far you need to go. The ultimate test is a live assignment and then getting the results from real readers.
Some like to work alone, but if you are open to it then find a partner to work and study with. Teaming up with others can be productive and rewarding, but in the end you have to be confident about your own abilities. Just remember that the only way to really get expert help is by paying somebody who is worth it to mentor you. These are just useful ideas that others have used over the years, so see what you think and feel and go from there.
Do not be afraid to learn copywriting and make a run at it if you think you can do it and want to do it. How you learn copywriting is not always the most important thing, and in any case we stress the importance of the principles.